| ABC Electronics |
Case
History |
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Customer
Engagement |
The new ABC
Electronics Project
Manager (we shall call her PAM) for the next generation mobile
phone calls her supplier, Components,
Inc.,
to establish contact with her local Sales Manager
( let's call him SAM ). This is to introduce herself and
also to arrange a meeting to discuss the time-to-market
challenges and cost constraints her team will face over the
coming months.
Components, Inc. is an established
user of Cobault Account Manager™. SAM is out of the
office, so the person who takes the call creates an electronic
action using the To
Do Module of Account Manager to set a call reminder for
SAM to call PAM back.
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SAM is currently enjoying his stay at a plush
business hotel in a different country in Europe (Components,
Inc. still has an expenses budget!). Over the Internet,
SAM connects remotely to the central server and synchronizes
his data from the hotel room.
The To Do action automatically gets sent to his Pending
Tray and pops up to alert SAM the moment he synchronizes
with the server. SAM then immediately makes the call. He
confirms the action complete and it automatically gets
posted to the To Do history for later knowledge transfer.
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Account Manager is fully scaleable. All the modules
come together to build a complete sales methodology that is
centred on identifying the compelling event within the sales cycle,
and what needs to happen by when. |
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Copyright © 2004 Cobault, Ltd. All rights reserved.