| ABC Electronics |
Case
History |
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Components, Inc. and ABC Electronics |
 This case history is based upon fact although the story
has been edited for better reading and names changed to ensure
confidentiality!
It details the story of a supplier, Components,
Inc., who is a seasoned user of Cobault Account Manager™.
It is in use in all their international offices and throughout
their sales force. When a new opportunity is uncovered in ABC
Electronics, Account Manager is a key component in the subsequent
sales success.
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The case history is divided into the following
sections, which mirror a typical sales cycle:
Click on any of these headings to move directly
to that section or use these navigation links below to move
through the story |
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Account Manager is fully scaleable. All the modules
come together to build a complete sales methodology that is
centred on identifying the compelling event within the sales cycle,
and what needs to happen by when. |
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Copyright © 2004 Cobault, Ltd. All rights reserved.
